In the context of globalization and strong integration of Vietnam today, Vietnam is receiving foreign cultural features from many aspects, in which the wearing culture is being influenced the most by the young Vietnamese generation. Nam makes us need to find the traditional beauty in Vietnamese traditional costumes to preserve and honor. Quat Dong embroidery village is known as the cradle of traditional embroidery. So, preserving the traditional embroidery art of our country in general and the art of hand embroidery on Ao Dai in particular, poses many urgent problems that need to be solved. Vietnam is on the way of integration in many fields, along with positive effects, there are many risks of the dissolution of traditional values and national identity. Some researchers have pointed out the risk of commercialization, hybrid Ao Dai costumes... are destroying the traditional cultural values of Vietnam.