The study aims to assess the current situation and propose some solutions to implement the criteria of building advanced new-style and model new rural area in the Giao Thuy district. Use interviewing directly to collect data from 200 households in 2 selected communes in the district. Research results show that in 2010, communes only achieved an average of 6-11 new rural criteria. There were 5 criteria that no commune has met the standard; there were four criteria that only one commune meets the standard. In 2017, the district had reached the new rural district standard and continued to implement the standard of the advanced new-style rural and the model new rural. By 2020, there were five communes that have reached the advanced new-style rural standard. There are 94% of interviewed people in Giao Phong commune who was quite satisfied with the results of the implementation of the advanced new-style criteria. People in Hoanh Son commune were not satisfied with the results of the implementation of the criteria for advanced new-style rural construction accounting for 87% satisfied households. To achieve the national target on new rural construction according to the proposed plan, it is necessary to synchronously implement groups of solutions: policy, socio-economic and organizational solutions.